Global internet marketing has made it easy for brands to reach audiences around the world success though requires more than a website and a google translation widget to unlock success overseas requires a global marketing strategy based on an approach of local over global local understanding is vital google failed global marketing and youll find a host of results highlighting brand . As a recent forrester industry report explains the internet removes many barriers to communication with customers and employees by eliminating the obstacles created by geography time zones and location creating a frictionless business environment1 much of the current expansion in internet use accelerated by the emergence of the world wide web www is driven by marketing . The increase in number of web surfers had catalyzed the growth of domain industry. Stock markets have been highly volatile in the past few weeks largely due to the coronavirus while many fear a global recession and the federal reserve has already implemented an emergency rate cut marking the biggest one time cut in the us since the financial crisis indicating that the virus is already impacting the economy amid such volatility consumers may be less keen to invest . Markets thus a new global network is expected to have an impact on financial markets in fact the internet now in its eighth year as a commercial network already has had an impact and is expected to have a truly transforming influence on financial markets as it matures definitions the internet is a multi purpose multi point digital interac tive worldwide telecommunications network by
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